Join or Renew Today!

Join or Renew Today!

CLIA Individual Agent Membership

Individual Agent Membership provides you with valuable benefits, tools, and resources to navigate the cruise industry, attract more clients, and increase your income. Individual Agent Membership also opens the door for you to pursue and achieve CLIA Certification.

JOIN or RENEW

CLIA offers a variety of resources and benefits to help you grow your business and increase your income

CLIA EMBARC ID
The official credential of the global cruise industry. The CLIA Enrolled Member Benefit And Recognition Credential (EMBARC ID) provides instant industry recognition and access to CLIA member benefits, including CLIA Cruise Line and partner commissions. Your EMBARC ID will be mailed directly to you, rather than to your agency (certain exclusions apply). Please note that benefits are effective through December 31st.
EMBARC ID BENEFITS
PROFESSIONAL DEVELOPMENT
CLIA’s professional development helps you keep your skills polished. With CLIA certification and certificate programs, instructor-led training, professional development events and online courses, CLIA provides a host of opportunities to take your career to the next level.
EXPLORE
COMMISSIONS, TRAVEL PERKS AND EXCLUSIVE MEMBERS-ONLY DISCOUNTS
Bonus commissions and personal travel discounts from CLIA Cruise Lines and partners, as well as discounted pricing on CLIA offerings and partner products, including CLIA certification courses, event registrations and more. Plus, our CLIA Member Savings Program offers discounts on appliances, office supplies, shipping, technology and more
VIEW DISCOUNTS
AGENT FINDER
Get listed on CLIA’s online Agent Finder to promote yourself to consumers looking for knowledgeable and reliable cruise-focused travel professionals, just $19.99 for the entire year!
AGENT FINDER
CONNECT WITH KEY CRUISE LINE, DESTINATION AND INDUSTRY REPRESENTATIVES
CLIA events, including Cruise360, the cruise industry’s official, largest and most dynamic conference, provide you with an opportunity to network with others in the industry.
CRUISE360
RELEVANT AND TIMELY INFORMATION
Regular webinars and our monthly Travel Agent Cruise News deliver the latest information on the cruise industry.
WEBINARS
GOVERNMENT AFFAIRS
CLIA continues to advocate on behalf of Travel Agencies and the larger cruise industry during these unprecedented times.
LEARN MORE
MARITIME POLICY
Supporting policies and practices that foster a safe, secure, healthy and sustainable cruise ship environment.
LEARN MORE
ANNUAL DUES: $139
(Agents affiliated with a CLIA Premier Agency Member are eligible for a $50 discount, automatically applied at checkout.)

2025 CLIA Individual Agent Membership is valid through December 31, 2025.

“CLIA membership has taken my travel business to another level! It has given me the confidence to offer my clients the best in cruises, from family-oriented to luxury. CLIA Professional Development has provided me with in-depth knowledge of cruise lines, ports of call, and so much more. Most importantly, CLIA has taken my commissions to another level. After all, it is true, “the more you learn, the more you earn.” Speaking as an ACC, nearly complete with the Master Cruise Counsellor (MCC) program, it truly is the best investment that I could have ever made in my business. Onward and upward!”

— Ferne C. Sapp, ACC

I am so grateful for CLIA, and everything you all do to make sure agents are equipped with the knowledge and tools to provide the best service in the cruise industry. I have enjoyed all of the classes I have taken so far, and I look forward to working toward my MCC. It’s not just important to me to advise clients, but I also want to be knowledgeable in all aspects of the cruise business. Even after three college degrees, the training with CLIA has been my best education yet! Thank you all for being great trainers, leaders, and advisors.

— Tonia Sanders, ACC

Earning my CLIA Master Cruise Counselor certification nearly 20 years ago provided me with the core knowledge to get my career off the ground. I am grateful for CLIA’s continually evolving training offerings both digitally and in person that enhance travel advisors ability to understand the complexity of the cruise market.

— Daniel Genung

“CLIA training has given me the competence and confidence to sell cruises. When I started as a travel advisor 11 years ago, I had sales experience from my previous job, but I had no cruise sales or personal cruising experience. The first place I started was enrolling in Cruising 101, and eventually on to more advanced CLIA online courses. I eventually earned my ACC and then my MCC. I tell my clients that I have a PhD in cruising and that I earned that level of expertise from CLIA training. CLIA Professional Development has helped me to become an expert in cruising!”

— Barbara Ballard, MCC

To qualify for CLIA Individual Agent Membership (IAM), your affiliated agency must be a current CLIA Travel Agency Member. CLIA recommends that agents generate a minimum of $5,000 in total agency commissions from cruise bookings within the 12 months prior to enrollment. Travel Agency Members maintain absolute discretion over their IAM approvals and denials. CLIA maintains complete authority over the acceptance and cancellation of its members. Any member not adhering to the CLIA Membership Terms and Conditions and Code of Ethics is subject to immediate membership revocation without refund.